Blueby blueB Consulting

raised in atlanta, ga, caitlyn ventured to eugene, or in 2018 to study at the university of oregon, and transitioned to portland in 2021. from mud to bud, caitlyn has gathered experience with a handful of local companies over the last four years. blueby blueb consulting is a reflection of her takeaways from these roles.

cat@bluebyblueb.com

experience


fall 2024 - winter 2025

sales manager

chubby cat cannabis

hillsboro, or

MARKET RESEARCH
identify and analyze variables impacting products' success in portland and statewide retail and wholesale cannabis marketS

BRAND AMBASSADOR
sole local proponent of face-to-face customer relations to strengthen partnerships and gather product feedback

OPERATION MANAGEMENT
formulate and execute product and sales pipeline from inventory management and product packaging to order fulfillment and payment processing

PRODUCT LAUNCH
manage delivery of product samples to 80 locations across portland and execute new product marketing plan via creation of print collateral, social media content, and email campaigns


summer 2023 - fall 2024

trade sales representative

kush rugs

nw INDUSTRIAL portland

strategy development
formulate and execute sales prospecting and outreach pipeline in new out-of-state markets; Denver, Atlanta, Phoenix

perpetual refinement
advocate for and implement customer relationship management (CRM) software into sales workflow

layout design
create digital marketing collateral to communicate extensive product, material, and manufacturing categories via text and imagery


fall 2022 - summer 2023

showroom sales associate

schoolhouse

nw INDUSTRIAL portland

product knowledge
retain product catalog details and understanding of fixture construction and orientAtion to relay to customers

customer service
proponent of face-to-face retail customer engagement and local B2B relationship fostering

visual merchandising
contribute to reopening of showroom via display and vignette arrangement and creation of in-store signage in alignment with brand styling


fall 2021 - spring 2022

design + development intern

hilos

old town portland

product development
hand-construct samples of three shoe styles in the midst of development and adjust patterns per Director of Product

production planning
create standards of procedure documents to properly transition designs from development to manufacturing

brand identity + storytelling
contribute to brand storytelling via creation of printed brand book and project case study to expand outreach to potential B2B partners


summer 2021

production slip-caster

mudshark ceramic studio

kerns portland

small batch manufacturing
daily management of filling and dumping liquid clay from 40-60 plaster molds of varying shapes, sizes, and weights (i.e. the initial step in this method of ceramic production)

quality control
hand-refinement of clay products in PREPARATION for next steps; trimming, firing, glazing, etc.

education


university of oregon

product design

bachelors of fine arts


licenses

marijuana works permit

oregon liquor + cannabis
commission